Leaflets and Brochures: Christmas Getaway Marketing

We’d like to think that there will still be a few more weeks of warmer weather before the chill blast of autumn sets in. However, in the printing calendar, we are already looking ahead to Christmas. Particularly for those in the hospitality sectors, now is an important time to reach out to customers and encourage them to book a romantic Autumn weekend or Christmas getaway.

Seasonal Highlights

From Bonfire Night to New Year’s eve, the winter months can be a surprisingly busy time in the British social calendar. It may be cold outside, but this is even more reason to entice customers to visit your hotel or restaurant, using promotional material for a weekend break or special event. If you are planning a Christmas marketing campaign, for your hotel or other business, and you want vibrant colour-printed materials to be part of the mix, then get in touch.

Traditional Marketing Benefits

Whilst digital marketing is a valuable tool to reach a broad audience, printed promotional materials are still valued by consumers and are a very important part of a business’s marketing repertoire. Here are just a few benefits printed leaflets and brochures could offer you this upcoming season:

• Quality printed leaflets and brochures provide a personal touch, offering something tangible that can be kept to hand, in a handbag or on a coffee table.
  
• Online media can seem overwhelming and disingenuous to consumers. Printed promotional materials are an impactful way to keep your customers’ attention.
  
• There is more flexibility with leaflets and brochures, as you can utilise varying fonts and high definition imagery, which would not be as visible on a mobile or laptop.
  
• Leaflets and brochures can be more specifically distributed to your target demographic via a distribution campaign, or by advertising in locations your potential customers may frequent.

Read all about our print services on our website then call our office on 01603 488001 to speak to a member of our team.  

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