Summer exhibition season is fast approaching. Whatever the size of your business, you’re bound to get a sales boost by having an eye-catching stand at an exhibition this summer. Whether you’re advertising your sweet trolley service at a local wedding fair or offering test drives in Massey Fergusons at the Royal Norfolk Show, you’ll want to make sure that you’ve got all of your print marketing materials ready to go beforehand.
The Stand
At Colour Print, we can print and supply your whole exhibition kit. That includes a professionally printed backdrop for your stall. Having a professionally printed backdrop gives your brand a fantastic visibility in what are often crowded marketplaces. If graphic design is not your strong point, don’t worry! We can help you out with that as well.
The Brochures
Once you’ve hooked a potential punter with your attractive stand, you’ll want to make sure they know how good your products and services are. A good brochure follows the four principles of design:
- Attention: Get your potential customer’s attention with bold images and phrasing.
- Interest: Arouse their interest with concise descriptions of your products and services.
- Desire: Make your potential customer an irresistible offer.
- Action: Tell them what to do next. Buy a product/Sign up to our mailing list/Book a date.
The Flyers
Make sure everybody leaves with something. If they are thinking about your company later in the day, they should be able to reach into a pocket or a handbag and pull out your company details. Flyers and business cards are perfect for this.
Our experienced design team can put together a fantastic exhibition package for you. Make sure your company is fully prepared for the big summer exhibitions. For more details, call 01603 488001 or if you have any questions at all, just email them to sales@col-print.co.uk.
What summer exhibitions have you got lined up? Let us know on Facebook and Twitter.